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Why your business needs a business development strategy, not a marketing strategy
Have you ever wondered why your small or medium-sized enterprise (SME) might need to shift its focus from a marketing strategy to a...
Sarah Badcock
Apr 25, 20244 min read
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The Overlooked Goldmine: Engaging Your Existing Customers
In the relentless pursuit of new customers, businesses often overlook a valuable asset right under their noses: their existing customer...
Sarah Badcock
Apr 7, 20242 min read
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Retention strategies you can start today!
Is your business using retention strategies in 2023? If not, here’s a guide to getting started. Your cheapest customer is the one who...
Sarah Badcock
Nov 30, 20233 min read
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